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Many may fail, but restaurants are obviously here to stay. Some are bound to be good. But hard work is overrated. Work smart, and let fools work hard.

The local restaurants in Cambridge are using social media to promote their business, with a special emphasis on Facebook and Twitter. As part of the hands-on workshop, participants will use their laptops to create their own Facebook pages and learn how to tweet. In addition, Pixability, Inc. of Cambridge will bring flip-cameras and show participants how to create their own videos to use as part of their social media mix. And Christos Eliopoulos of Cambridge-based Mobilaurus, will demonstrate the newest smartphone application which allows restaurant customers to place their orders and pre-pay takeout orders directly from their smartphones.

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